2025 Fishing Sale—Highlights & Top Deals
Event Run Dates: April 26th - May 4th
With warmer weather on the way, it’s almost time to hit the water—and our 2025 Fishing Sale Event is arriving right on cue! Our Experts put together an overview of everything you don’t want to miss, from the biggest deals to groundbreaking new technology.
Best Deals in the Ad
From bestsellers to SCHEELS exclusives, our sale event offers limited-time deals on essential fishing gear and the industry's top products. See the following offers for some of the biggest opportunities to save.
Large % or $ off Savings:
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50% off SCHEELS Outfitters Gear Bags
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30% off SCHEELS Outfitters Trophy Reel
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Save $50 on the Daiwa Procyon MQ LT Spinning Reel
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Save $70 on the SCHEELS Outfitters Tournament/President Spinning Combo
Expert Pick: Bubba Pro Series Lithium Ion 1-Blade Electric Fillet Knife
- Sale price of $99.99, down from $129.99
Buy One, Get One Free—Load Your Tackle Box!
Bundles:
Upgrade & Restock: 20% Off Essentials
Whether you’re revamping your whole setup or reloading your tackle box, there are limited-time deals for everyone.
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All youth combos
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All fishing line
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Select lures & baits
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And more!
Expert Pick: 20% off Rapala Knives & Accessories
New Product Highlights
Get ready for the 2025 fishing season with these exciting new product releases, featuring upgraded technology and enhanced designs.
SCHEELS Outfitters Spinning Rods
The redesigned SCHEELS Outfitters Ebisu Pro Spinning Rod features an MDG (Mult-Directional Graphite) blank for strength and a Custom ProWeave Grip for an ergonomic hold. Our redesigned Walleye Spinning Rod offers upgraded strength and sensitivity. Enjoy smooth line management with stainless steel K-frame guides, featured in both 2025 models of these rods.
SCHEELS Outfitters One Series LT Spinning Reel by Daiwa
Experience the most advanced, lightweight, and durable reel we’ve ever produced. The lightweight frame on this reel is both sturdy and corrosion-resistant, even in saltwater.
Daiwa SV Baitcast Reels
The Tatula SV Boost 100 and SV 150 feature a lightweight aluminum frame and innovative technology for stress-free castability, maximum casting distance, and smooth and effortless cranking.
Shimano Vanford FA Spinning Reel
This spinning reel elevates the MagnumLite lineup with an MGL Rotor for enhanced finesse performance and quick hook sets. Its lightweight body contributes to low start-up inertia for better lure control.
St. Croix GXR Bass Baitcast Combo
A collaboration with Seviin, this combo is offered in technique-specific models for various bass fishing. It features a lightweight and sensitive SCII carbon fiber blank for detecting bites and a smooth-retrieving Seviin casting reel.
Berkley Forward Braid Line
Designed specifically for use with forward-facing sonar and finesse techniques, this line features a proprietary longitudinal construction for longer casts and higher sensitivity.
Garmin Force Pro Trolling Motor
The Force Pro trolling motor is engineered with a powerful engine and precise positioning technology to help you achieve ultimate boat control. Designed specifically for bass boats, this motor is as quiet as it is high-tech.
Native Watercraft Slayer Propel 10 LTE Fishing Kayak
A perfect blend of functionality and simplicity—the Slayer Propel 10 LTE is a portable, go-to choice for anglers who want all the essential features without unnecessary complications.
Tech Highlights
Unlock a new era of fishing success with the cutting-edge electronics featured during this event. Discover the power to see beneath the surface like never before with recent advancements in Forward Facing Sonar (FFS).
Humminbird MEGA Live 2 Forward-Facing Sonar
Witness ultra-clear, real-time underwater action that takes the guesswork out of fishing. Pair this forward-facing sonar with Humminbird’s Xplore series locators, engineered for seamless compatibility and boasting intuitive controls and superior screen clarity.
Garmin LiveScope Plus System
Real-time imagery lets you observe structure, bait, and fish reacting to your presentations in incredible clarity. Use the LiveScope Plus System to adapt to any fishing scenario with Forward, Down, and Perspective Modes.
Have questions about your LiveScope setup? SCHEELS Expert Carson M. provides some essential tips in this FAQ guide.
Lowrance Eagle Eye 9 Fish Finder
This user-friendly fish finder combines Focused Forward and Down live sonar with traditional CHIRP and DownScan Imaging™.
Other Ways to Save
Can’t find exactly what you need on sale? Explore our gift card and Cardmember Appreciation Event promotions for other huge savings opportunities. The following offers are only active during the event run dates—don’t miss out!
Gift Cards
Now until May 4th, earn a SCHEELS gift card with select purchases:
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$25 or $50 gift card with the purchase of St. Croix rods
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$50 gift card with select Simms products
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$50 gift card with select Benchmade knives
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$25 gift card with select footwear
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$15 - $50 gift card with select FireBoard and Blackstone grilling products
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$25 gift card with an Ooni Karu 12 Multi Fuel pizza oven
Cardmember Appreciation
Earn 5 points per $1 on SCHEELS purchases with a SCHEELS Visa card, or 7 points per $1 for Premier Edition Visa cardmembers. Plus, earn thousands of bonus points on select products like the Humminbird Mega Live 2, Garmin ECHOMAP Ultra2 bundle, and more—all redeemable for MyRewards Gift Cards.
EXPLORE MORE OF THE SALE EVENT
Don’t miss out on these top deals and new product releases during our 2025 Fishing Sale Event, running from April 26th to May 4th. There’s far more to the event than we can highlight in one guide—explore additional deals on fly fishing equipment, cooking products, and more! Shop online or stop by your local SCHEELS to take advantage of these limited-time offerings and get Expert advice on creating your perfect setup. Get ready to gear up and hit the water!